Technogel Sleeping, a European producer of sleep products, has entered the U.S. market with a line of gel-cushioned mattresses and pillows co-branded with the Dr. Scholl's name.
The U.S. arm of the company, Technogel US, is based here and is marketing the gel mattresses and pillows to a select group of U.S. retailers. The pillows are brought in from Italy, as are the gel components used in the mattresses, which are assembled in the U.S.
Technogel US is counting on the endorsement of Dr. Scholl's, well-known for its use of gel cushioning materials in footwear, to give the line a boost.
"In the United States, Technogel Sleeping products are exclusively endorsed by the makers of Dr. Scholl's, which has led to a collaboration of innovation, technology and heritage," said
Alvise Bertoncello, vice president of sales and marketing. "In fact, both companies share a common vision about providing innovation in comfort-related products."
Products sold in the U.S. include four pillows, the Classic, Deluxe, Anatomic and Contour models; two mattresses, the Estasi and Piacere models; and two travel products, a pillow and a collar.
A layer of Technogel up to one inch thick, designed to work with a variety of support materials, is the key feature of the products, company officials said.
Technogel, the namesake of the company, is a new type of plasticizer-free polyurethane gel with unique cushioning and support properties, originally developed for the medical industry. The surface of the Technogel material features little square "towers" that promote air circulation and provide a cooling sensation, the company said.
Technogel offers "a new way of enjoying rest," which led the company to use the "sleeping redefined" tagline.
Technogel US is the American branch of a German-Italian company, Technogel GmbH, which was established 13 years ago and is based in Berlingerode, Germany, and Pozzoleone, Italy.
Technogel Sleeping, the division focused on bedding products, was established in 2008. It has successfully marketed mattresses and pillows in Europe, Australia and Asia, officials said.
The pillows marketed in the U.S. retail from $150 to $210, while the mattresses retail from $2,899 to $4,899.
Company officials say the products are well positioned to appeal to consumers interested in health and wellness issues.
"The novel combination of product and brand characteristics define Technogel Sleeping's identity and position in a wellness-oriented market niche, based on high-end technology, outstanding quality and style," Bertoncello said.
2011年6月22日 星期三
2011年3月31日 星期四
Sleek New Phillippe Starck Speakers Not For Hi Fi Stores
Peter George Country Manager for Parrot believes that the majority of Hi Fi dealers are still locked in "yesterday's world". As a result he is selling his new speakers that are Wi Fi and Bluetooth enabled via selected department stores such as Myers and consumer electronics retailers.
"We are currently expanding our retailers and we are looking at the specialist channel. The only problem is that the traditional Hi Fi dealer is a dying breed and I doubt whether they can deliver the volume or even the market that we are looking for with these speakers".
The new Zikmu wireless speaker range, which come in a multitude of colours have room for an iPod dock in one speaker while the other speaker is wireless and Bluetooth enabled.
According to Christina Sanz Oritz, the global VP of marketing for Parrot the development of the speakers was a battle between the technology engineers and designer Phillipe Starck, due to the difficulty of combining "sleek functional design" with the latest in networking technology and Apple content systems.
"It was difficult and at times we almost gave up. We wanted the best design with the best technology and sometimes that is very difficult when you are dealing with two different cultures, one functional and the other aesthetic ".
The Zikmu Parrot speakers designed by Philippe Starck look like works of art with their bright colours and aerial curves.
The speakers allow users to dock an iPhone, iPod, or iPod Touch and recharge it while controlling the music through a remote. Additionally, you can stream audio wirelessly from your Mac, iPhone, smartphone, PC or MP3 players via Bluetooth or Wi-Fi. Finally, an analogue Hi-fi input enables you to connect your CD players or TV set.
The Zikmu concept is based on a unique combination of various acoustic technologies, made possible by means of sophisticated signal processing (DSP). Flat panel, NXT technology uses a different principle from a conventional loudspeaker.
According to Zikmu, a honeycomb membrane structure is vibrated by a set of exciters located in carefully defined positions resulting in uniform energy distribution through the room. The bottom part of the loudspeaker contains a sub-woofer placed in the down firing position.
The unit is essentially a bass-reflex system. Bass reproduction is amplified by placing the housing as close as possible to the floor and the driver is equipped with a neodymium magnet for maximum power in a minimum space.
"We are currently expanding our retailers and we are looking at the specialist channel. The only problem is that the traditional Hi Fi dealer is a dying breed and I doubt whether they can deliver the volume or even the market that we are looking for with these speakers".
The new Zikmu wireless speaker range, which come in a multitude of colours have room for an iPod dock in one speaker while the other speaker is wireless and Bluetooth enabled.
According to Christina Sanz Oritz, the global VP of marketing for Parrot the development of the speakers was a battle between the technology engineers and designer Phillipe Starck, due to the difficulty of combining "sleek functional design" with the latest in networking technology and Apple content systems.
"It was difficult and at times we almost gave up. We wanted the best design with the best technology and sometimes that is very difficult when you are dealing with two different cultures, one functional and the other aesthetic ".
The Zikmu Parrot speakers designed by Philippe Starck look like works of art with their bright colours and aerial curves.
The speakers allow users to dock an iPhone, iPod, or iPod Touch and recharge it while controlling the music through a remote. Additionally, you can stream audio wirelessly from your Mac, iPhone, smartphone, PC or MP3 players via Bluetooth or Wi-Fi. Finally, an analogue Hi-fi input enables you to connect your CD players or TV set.
The Zikmu concept is based on a unique combination of various acoustic technologies, made possible by means of sophisticated signal processing (DSP). Flat panel, NXT technology uses a different principle from a conventional loudspeaker.
According to Zikmu, a honeycomb membrane structure is vibrated by a set of exciters located in carefully defined positions resulting in uniform energy distribution through the room. The bottom part of the loudspeaker contains a sub-woofer placed in the down firing position.
The unit is essentially a bass-reflex system. Bass reproduction is amplified by placing the housing as close as possible to the floor and the driver is equipped with a neodymium magnet for maximum power in a minimum space.
2011年3月29日 星期二
Bedding execs pay tribute to leadership of Hertz
Longtime bedding executives lost a friend and colleague when Walter Hertz, president of Sealy Mattress Co. of New Jersey, died earlier this year. Hertz, 78, joined Sealy Mattress Co. of New Jersey in Paterson, N.J., in 1957 and worked with his father there until his father's death in 1982. Walter Hertz headed the company, Sealy's only domestic bedding licensee, for 53 years. The business remains in the ownership of the Hertz family.
The obituary that we ran on Hertz in our March 7 issue said he is remembered as a modest, insightful leader whose words carried great weight with the many industry figures who turned to him for counsel on a regular basis. I've received a number of tributes to Hertz since I prepared that obituary, and share them with you this week.
When Gary Fazio joined Sealy Inc. in 1981, Walter Hertz was the first person to come up to Fazio at his first national meeting and to welcome him to the Sealy family. "He didn't have to do that," Fazio said, "but he did, and I felt much more comfortable inside of that large and impressive group of professionals. I will never forget that."
Fazio, now CEO of Simmons, remembers Hertz as "purely a quality and class man. He will be sorely missed by his family and his extended family in the bedding industry."
"Walter was a fine gentleman who really enjoyed the bedding business," added bedding veteran Kevin Toman, president of Englander. "People were surprised that he did not sell to Ohio Mattress after the settlement with Sealy. But Walter wanted a place to hang his hat and keep control of the family business."
Bedding veteran Gerry Borreggine knew Hertz as a supplier to 40 Winks, the Philadelphia-based sleep shop that Borreggine ran with his father, Frank.
"My Dad worked with him when he was a department store buyer, and we worked with him at 40 Winks," said Borreggine, now president of Therapedic. "Walter Hertz was a fine gentleman, as is his son, David. Working with Walter Hertz and his family personified the very finest attributes of a national brand, combined with the flexibility of a local entrepreneur. It was a personal relationship forged between the local entrepreneurial factory and the local entrepreneurial retailer."
The industry lost a quiet, respected leader with the death of Walter Hertz. Ours would be a better industry if we had more executives cut from his special cloth.
The obituary that we ran on Hertz in our March 7 issue said he is remembered as a modest, insightful leader whose words carried great weight with the many industry figures who turned to him for counsel on a regular basis. I've received a number of tributes to Hertz since I prepared that obituary, and share them with you this week.
When Gary Fazio joined Sealy Inc. in 1981, Walter Hertz was the first person to come up to Fazio at his first national meeting and to welcome him to the Sealy family. "He didn't have to do that," Fazio said, "but he did, and I felt much more comfortable inside of that large and impressive group of professionals. I will never forget that."
Fazio, now CEO of Simmons, remembers Hertz as "purely a quality and class man. He will be sorely missed by his family and his extended family in the bedding industry."
"Walter was a fine gentleman who really enjoyed the bedding business," added bedding veteran Kevin Toman, president of Englander. "People were surprised that he did not sell to Ohio Mattress after the settlement with Sealy. But Walter wanted a place to hang his hat and keep control of the family business."
Bedding veteran Gerry Borreggine knew Hertz as a supplier to 40 Winks, the Philadelphia-based sleep shop that Borreggine ran with his father, Frank.
"My Dad worked with him when he was a department store buyer, and we worked with him at 40 Winks," said Borreggine, now president of Therapedic. "Walter Hertz was a fine gentleman, as is his son, David. Working with Walter Hertz and his family personified the very finest attributes of a national brand, combined with the flexibility of a local entrepreneur. It was a personal relationship forged between the local entrepreneurial factory and the local entrepreneurial retailer."
The industry lost a quiet, respected leader with the death of Walter Hertz. Ours would be a better industry if we had more executives cut from his special cloth.
2011年3月28日 星期一
Bedding, Camera Seized In Teacher Sex Investigation
Police seized bedding, recording devices, calendars and other items from a former teacher's home during their investigation of alleged sex acts with students.
Stacy Schuler is accused of having sexual relations with five male students from Mason High School at her home.
Officers said the teens provided specific details about Schuler's bathroom or master bedroom, where police said the sex acts took place.
Some of the students said they saw inappropriate photos of Schuler on her cell phone or laptop computer.
Police executed as search warrant at Schuler's home, where they collected a digital camera, two memory cards and a card reader, personal planners, sheets, pillow cases and carpet samples.
Schuler is scheduled to stand trial May 5 on 16 counts of sexual battery, but her attorneys have asked for more time to prepare.
Officers said the sexual relations took place last fall, and Schuler resigned from her job as a physical education teacher the day she was arrested.
Schuler remains free on bond and is on house arrest at her parents' home.
Stacy Schuler is accused of having sexual relations with five male students from Mason High School at her home.
Officers said the teens provided specific details about Schuler's bathroom or master bedroom, where police said the sex acts took place.
Some of the students said they saw inappropriate photos of Schuler on her cell phone or laptop computer.
Police executed as search warrant at Schuler's home, where they collected a digital camera, two memory cards and a card reader, personal planners, sheets, pillow cases and carpet samples.
Schuler is scheduled to stand trial May 5 on 16 counts of sexual battery, but her attorneys have asked for more time to prepare.
Officers said the sexual relations took place last fall, and Schuler resigned from her job as a physical education teacher the day she was arrested.
Schuler remains free on bond and is on house arrest at her parents' home.
2011年3月20日 星期日
Love Royal Caribbean's bedding? Now you can buy it
Add Royal Caribbean to the list of hotel and cruise companies that will sell you the bedding they use in their rooms.
The Miami-based line this week launched the Royal Caribbean Bedding Collection, which includes the same mattresses, pillows, duvets and sheets found on Royal Caribbean's 22 ships.
"The new bedding collection offers consumers a little Royal Caribbean cruise vacation at the end of every day," Royal Caribbean senior vice president Lisa Bauer said in making the announcement.
Royal Caribbean says the bedding is made exclusively for the line in Italy by Matermoll & Emmebiesse. Full size mattresses cost $999; king size mattresses cost $1,499 (or $1,799, if you want a king size version of the mattresses found in Royal Caribbean suites).
A complete bedding set including 230-thread-count sheets with a Royal Caribbean Crown & Anchor logo start at $360 for a full size bed.
More information and pricing is online at RoyalCaribbeanBeddingCollection.com.
Royal Caribbean is following in the footsteps of such lines as industry giant Carnival and Holland America, which have been selling bedding for several years (visit carnivalcomfortcollection.com and shophollandamerica.com for more information and pricing). Major lines that have yet to begin selling bedding include Norwegian Cruise Line, Celebrity Cruises and Princess.
Cruise Loggers, are you interested in buying a mattress and/or bedding set from a cruise lines on which you've sailed? Take our quick poll below and then tell us why you voted the way you did in the comment area.
The Miami-based line this week launched the Royal Caribbean Bedding Collection, which includes the same mattresses, pillows, duvets and sheets found on Royal Caribbean's 22 ships.
"The new bedding collection offers consumers a little Royal Caribbean cruise vacation at the end of every day," Royal Caribbean senior vice president Lisa Bauer said in making the announcement.
Royal Caribbean says the bedding is made exclusively for the line in Italy by Matermoll & Emmebiesse. Full size mattresses cost $999; king size mattresses cost $1,499 (or $1,799, if you want a king size version of the mattresses found in Royal Caribbean suites).
A complete bedding set including 230-thread-count sheets with a Royal Caribbean Crown & Anchor logo start at $360 for a full size bed.
More information and pricing is online at RoyalCaribbeanBeddingCollection.com.
Royal Caribbean is following in the footsteps of such lines as industry giant Carnival and Holland America, which have been selling bedding for several years (visit carnivalcomfortcollection.com and shophollandamerica.com for more information and pricing). Major lines that have yet to begin selling bedding include Norwegian Cruise Line, Celebrity Cruises and Princess.
Cruise Loggers, are you interested in buying a mattress and/or bedding set from a cruise lines on which you've sailed? Take our quick poll below and then tell us why you voted the way you did in the comment area.
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